Maggie Morales

magali.ludmila.morales@gmail.com

https://maggsstudio.com/

Senior Brand & Web Designer

Illustrator

Front-End Dev

Resume

01

Experience

Senior Brand & Web Designer — Dialpad

  • * Led the development and consistent application of the Dialpad brand across digital, print, and campaign touchpoints to strengthen brand recognition, customer engagement, and loyalty.
  • * Managed end-to-end creative processes—from concept to launch—creating impactful design solutions for marketing initiatives, product storytelling, and strategic campaigns.
  • * Recognised opportunities beyond the brief and communicated creative rationale to cross-functional stakeholders, including non-design audiences.
  • * Played a key role in refining and expanding the Dialpad visual identity system to ensure brand relevance and coherence across all platforms.
  • * Worked closely with social, content, and marketing teams to ensure creative output aligned with business goals and messaging strategies.
  • * Mentored junior designers and provided constructive feedback to improve overall team output and design quality.
2022 – Present

Senior UI Designer — Snax Games

* Created engaging visual assets for games, marketing campaigns, and digital platforms, enhancing the visual identity and market presence of Snax Games.

* Translated creative briefs into high-quality design outputs, including key art, UI elements, and promotional materials.

* Worked closely with game developers, marketers, and producers to ensure cohesive storytelling and branding across all visual touchpoints.

* Contributed to the creative direction of campaigns.

2020 – 2022

Senior UI Designer — Atix

* Focused on designing intuitive and visually engaging digital interfaces for web and mobile products across diverse industries.

* Collaborated with UX/UI teams to transform wireframes and user flows into polished, user-centered visual designs.

* Delivered responsive interface designs that balanced usability, accessibility, and aesthetic appeal in alignment with client brand guidelines.

* Worked closely with developers to ensure accurate implementation of visual designs and seamless user experiences.

2020

Graphic Designer — Activica

* Led the illustration style and visual storytelling for interactive e-learning modules and digital training content.

* Created original character designs, scenes, and visual assets that enhanced user engagement and supported instructional narratives.

* Defined and maintained illustration guidelines to ensure visual consistency across all projects and client brands.

* Collaborated closely with instructional designers, animators, and developers to bring complex concepts to life through clear, expressive visuals.

2015 – 2020
02

Education

University of La Plata — Degree in Art

2005 – 2009

Acamica — Full Stack Developer

2019 – 2020

the most beautifull girl in the world

Skills

  • Art Direction
  • UI/UX Design
  • Design Systems
  • Illustration
  • Web Development

Tools

  • Figma
  • Adobe Creative Suite
  • Web 3.0
  • C4D
  • Procreate

Languages

Spanish | English | French